Teach Online | How To Build Your Affiliate Network with Matt McWilliams

Tim Cooper

May 22 2016

Afraid to self-publish your online course for fear of not finding enough students? Discover how to build an army of affiliates ready and waiting to promote your course to their lists.

One of the biggest obstacles standing between an online instructor and self-publishing courses is the fear of not being able to find enough students. This leads to course creators being forced to accept a portion of what their courses are truly worth as they conform to the Udemy model of cheap courses in return for free marketing.

But is the marketing Udemy provides really free? If they are taking 50% of your organic sales I would argue the case for the negative.

If you are willing to give away 50% of your course income to Udemy while allowing them to dictate how much you can charge and how often you can communicate to your students then I would encourage you to look at the affiliate model.

With affiliate marketing, you build a network of marketers who will promote your course for you for a commission that you set. These marketers usually have large lists which you can tap into to build your own list - that's right - as prospective students enter their details into your squeeze pages and course enrolment forms they are added to your email list.

Affiliate marketing is a low risk, high return alternative to running expensive Facebook ads and other forms of paid advertising.

Have a listen to this episode and comment below. I'd love to know what you think…

Check out Matt's free resources at -

http://mattmcwilliams.com/occs

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